As negotiations continue over Saab’s future, owners and enthusiasts from across the globe have joined forces to demonstrate their loyalty to the Saab brand and their determination to keep it alive. Led by Saab’s extensive online community, the ‘Save our Saab’ campaign has given Saab fans the chance to share their memories, photos and experiences with one another across all social media channels from Facebook to Flickr, Youtube to Twitter.
Saab’s leading enthusiasts have also been instrumental in rallying the global Saab network and orchestrating the global ‘Save our Saab’ convoys. The convoys have seen Saab drivers gather and drive en masse as a public show of support to Saab. So far there have been events organised in 42 locations across the globe with more planned for the coming days. More than 5,000 cars have participated worldwide resulting in considerable media coverage on and off line.
Here at Saab we have been overwhelmed by the loyalty, creativity and passion of our customers and would like to thank everyone for their tireless efforts and continued support.
Photo above courtesy of Alan Tsao, Saab convoy Taiwan, January 17th.
FACEBOOK – FLICKR – INSTAGRAM – SAAB NEWSROOM – To Be Continued.
Coming soon: Saab Expressions, Saab Performance Team, Delivery experience.
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